MediaCentral | Production Management is the trusted toolset of the world's leading broadcasters. Powering collaborative and efficient workflows enabling award-winning production environments for creating and delivering high-quality stories, shows, and programs.
KEY FEATURES
Media management
Take control of your valuable media assets, tracking them from ingest to archive and every step in-between. From single resolution to multi-resolution, it’s your media, manage it your way.
Collaborative editing
From journalists working on news packages to researchers putting together roughcuts to craft editors delivering the final edit, scale up to hundreds of users working together to create great shows.
Detailed permissions
From no access to having administrative rights, MediaCentral | Production Management delivers highly sophisticated permissions management to ensure the right access to the right team at the right time.
Workflow and process automation
Drive efficiencies in your organization with the power of integrated media services such as transcoding, archiving, restoring, and more to automate manual processes and deliver enhanced collaboration.
Content sharing at scale
MediaCentral | Production Management is driven by Avid NEXIS shared storage, the industry-leading solution with unmatched workflow integration ensuring reliable performance every time.
Metadata management
Enhanced content discoverability with both system and user generated metadata for ultra-fast searching across connected clients such as Media Composer, Adobe Premiere Pro and the web-based MediaCentral | Cloud UX.
Videos
Avid’s news solutions
Easily plan, ingest, create, share, and publish content whether you’re on the scene, in the newsroom, or somewhere in between.
MediaCentral workflows for archivists
Enhance your archive team’s capabilities with MediaCentral.
MediaCentral workflows for video editors
Enable video editors to increase creativity, efficiency and quality.
MediaCentral workflows for digital teams
Avid's MediaCentral enables your Digital Teams to break news first
Resources
MediaCentral Top Tips
What you need to know to get the most out of the power of MediaCentral.
Hidden Gems in MediaCentral
Save time and boost creativity with these clever MediaCentral tips.
Success Stories
India’s High-Speed News Delivery
Learn how Avid helps make India’s dynamic, 24/7 news production more efficient.
Broadcaster ZDF is Ready for the Future
German broadcaster ZDF chooses Avid MediaCentral | Cloud UX to meet the increasing demands of its long-term news and production workflows.
CNBC Arabia Transforms News Workflows
The business information channel modernizes its Doha and Dubai operations for greater efficiency using Avid’s innovative and comprehensive solutions.
ITV News Partners With Avid
UK’s biggest commercial broadcaster signs subscription deal to modernize news editing, storage, and management workflows.
Al Jazeera Upgrades News Workflow
Al Jazeera extends Avid relationship to enable subscription and SaaS cloud-based production for thousands of users worldwide.
RAI’s Modern Newsroom
To streamline production and create better content faster, Italy’s largest broadcaster upgraded with Avid.
Al Araby Virtualizes Newsroom
With MediaCentral at its core, the network enabled all contributors to collaborate from anywhere through a story-centric workflow.
SVT Goes Remote with Avid
To foster workflow efficiency, save money, and enhance collaboration, the Swedish broadcaster put its faith in Avid.
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