Avid is meeting industry needs through AI. We were one of the first companies to incorporate forms of artificial intelligence (AI) into our solutions more than a decade ago. Our AI video editing features are huge timesavers offering dialog search and sync along with multilingual speech-to-text transcription. The AI in MediaCentral | Asset Management can automatically enrich metadata with capabilities such as facial recognition, optical character recognition (OCR), sentiment analysis, speech to text transcription, and more.
Avid Ada Transcribe
Empower your newsroom with an Avid Ada AI enabled toolset to enhance collaboration and drive efficient workflows. Previewing in the MediaCentral 2024.10 release, transcribe clips and interviews within seconds, identify and rename speakers and search within the text in MediaCentral | Cloud UX.
Media Composer – ScriptSync AI
Media Composer is already Avid Ada-enabled. ScriptSync AI automatically synchronizes text scripts with corresponding video footage to quickly locate specific dialogue or scenes within a media timeline.
See howMedia Composer – PhraseFind AI
Editors praise how PhraseFind AI saves time, increases efficiency, analyzes media file audio tracks, and generates metadata to enable a quick and precise search based on spoken words or phrases.
View videoMediaCentral – AI-Powered Analytics
The inclusion of cloud-based cognitive services such as facial detection, automated transcription, and more are available within MediaCentral | Asset Management. These AI features are a vital part of our products and continue to undergo research and development. Recent innovation include Amazon Rekognition from AWS, in addition to Microsoft’s Azure Analytics.
Contact usSibelius Chord Completion
AI-powered, data-driven workflows are in use today in Sibelius, Avid’s scoring and notation software for music creators. Sibelius can enter chord symbols based on your music score. It’s like having an interactive session with a harmony professor at your fingertips.
Tune inResources
BLOG
AI Creative Summit
AI Creative Summit London featured Avid AI and the future of news powered by Avid Ada our AI framework enhances efficiency, creativity and storytelling.
BLOG
Championing responsible AI
Avid champions responsible AI in media both in how it’s used in practice, projects, applications and solutions and through several associations.
Virtual event
The Art of the Possible
What is the underlying philosophy behind Avid Ada? What are the benefits and pitfalls of using AI and ML in the creative process?
Article
Foster Your Creativity
Avid’s work in news enhances content discoverability, enriches metadata so journalists can work faster.
Podcast
Making the Media Podcast
Listen to Avid's podcast on the dynamic forces shaping media, news, and entertainment.